RVA Light’s goal is to serve coffee sourced from organizations that directly benefit the coffee farmers and their communities. Meal-a-Day of Americas is generously supporting this effort by purchasing coffee for RVA Light. They have helped to source this coffee through a connection with one of their long-time partners, Martin Rojas. Martin's coffee roasting company sells a high quality Nicaraguan coffee that helps to fund Alas de Dios, a nonprofit school for some of the poorest children in the city of Jinotega. These children and their families live in a trash dump and squatter homes just outside of the city. This coffee is grown on the school grounds and directly benefits the school’s 67 students, ages 3-8 years old, allowing them to receive not only an education but also two hot meals a day in a safe and clean environment.
RVA Light gives patrons the ability to help their neighbors with each purchase by offering the option to pay for a cup of coffee or food item for someone else. A warm cup of coffee, baked good, or piece of fruit while sitting in a welcoming environment can brighten a person's day, offer comfort, and provide an aspect of normalcy, calm, and socialization to those who may have chaotic lives. When patrons choose to do this, they can take a "pay-it-forward card" to hand to a neighbor on the street or leave in the shop for another person to redeem.